Full Rate No Cap

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Full Rate No Cap introduced a bold, independent voice to the ever-evolving music industry through a video podcast and newsletter series. Bridging web2 and web3, this forward-thinking brand identity is anchored by a bold, distorted wordmark that embodies constant transformation.

Task

Brand a video podcast and newsletter series focused on all things music industry.

Target Audience

Music Lovers, Music Industry Professionals, Music Industry Students

Role

Graphic Designer

Date

January 2022 – May 2022

Project Type

Freelance

Event Lockup

The music industry is constantly evolving, and Full Rate No Cap seeks to bridge the gap between the web 2.0 and web 3.0 music business. In a space of consolidated music business media, an independent voice is key. The Full Rate No Cap logo expresses these ideas in a fresh, innovative way. The distorted wordmark aims to represent the ever-changing music industry and gives a glimpse of what is to come in the future.

Deliverables

Logo, Brand System, Video Podcast Screen Designs